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416 289 5000
1-800-268-4419 (in Ontario)
P.O. Box 631 Station A
Toronto, ON, M1K 5E9
Data and Analytics for PR
| Course Code | PRCM-120 |
| Course Name | Data and Analytics for PR |
| Category | Media, Arts and Design |
| Description | Today's public relations (PR) and communications managers are responsible for safeguarding organizations' reputations by advising management in difficult decision-making and proposing communication strategies that will aid in achieving goals. Data analytics presents the opportunity for these managers to evaluate many communication and marketing functions such as the public's response to communication campaigns, insights into new growth opportunities and untapped market niches. By understanding, for example, purchasing and social media browsing behaviour, managers can contribute to an organization's continuous improvements. In this course, you will gain an introduction to the subject matter as it relates to PR. |
| Notes | Register online : https://secure.centennialcollege.ca/webreg or 416-289-5300 email: storyarts.pt@centennialcollege.ca 416-289-5000 ex. 2246 |
| Contact Telephone | 416-289-5207 |
| Contact E-mail | ce@centennialcollege.ca |
| Associated Programs |
| Section | Cost | Semester | Start Date | End Date | Meeting Times | Campus |
|---|---|---|---|---|---|---|
| There are no sections for this course at this time. | ||||||
| Legend for Days M - Monday T - Tuesday W - Wednesday R - Thursday F - Friday S - Saturday U - Sunday TBA - To Be Announced |